Reference White is our brightest color and comparable to 'traditional' white screens. It is ideally suited for long projection distances, optimum light return, for the best possible brilliance in well-darkened home theaters with no or very little ambient light, and no or very little unwanted reflections bouncing off walls and ceiling. It is also suitable for very large areas. The paint has a very high reflectivity value. The pure white appearance is extremely suitable for architectural projection surfaces in close proximity to conventional walls. The luminance (gain factor) is about 1.5 to 1.8 compared to normal wall paint.

Contrast Grey Light grey / Off white colour great for home cinema's with lighting control and or a small amount of natural light in the room. 1.2 to 1.4 gain factor

High Contrast is a neutral light grey surface screen. A certain amount of ambient light is absorbed, and black level is visibly improved. Colors appear more saturated and the dimensionality in the screen increases significantly. Another advantage is reduced sensitivity to unwanted reflections off walls and ceiling. This color has a luminace (gain factor) of about 1.0. to 1.2 compared to regular wall paint. It is suited for most digital projectors with average light output and ensures a true cinematic experience.

Max Contrast results in a neutral grey projection surface, characterized by superior black level and excellent color accuracy. This is the darkest tone of Goo Systems and, therefore, is best suited for projectors with a stronger light output, for a more cinematic experience in home cinema, and for devices that suffer from less than perfect contrast ratio, for example projectors that were designed for presentation in conference rooms. Black level is closer to 'real' black, which means that the relevant scenes will look more realistic and therefore more exciting. The image is perceived as very natural. The special optical particles ensure that the luminance (gain) achieved by this coating are just below 1.0 compared to regular wall paint. Color fidelity across the visible spectrum remains completely intact. As is typical in all Screen Goo products, dimensionality of the image increases dramatically.